Total Spend
$284.6K
+12.4% vs last period
MTD budget utilization 78%
Blended ROAS
4.7×
+0.3× vs last period
Target ≥ 4.0× · On track
Blended CAC
$187
−$14 vs last period
LTV:CAC ratio 3.9×
MQL Volume
1,842
+18.7% vs last period
MQL→SQL rate 34.2%
Channel ROAS & Spend
Dual-axis · sorted by ROAS
Lead Volume by Channel
Stacked area · weekly
Full Conversion Funnel
Impressions → Revenue
Channel Efficiency
Volume vs. ROAS
Budget Pacing
MTD vs. plan